Events

Past Event

Mark Broadie

March 23, 2020
6:00 PM - 7:30 PM
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Davis Auditorium, CEPSR Building

Hosted by IEOR and kindly sponsored by Guzman and Co.

 

Topics in Golf and Sports Analytics

Hosted by IEOR and kindly sponsored by Guzman and Co.

 

Abstract

After a brief overview of sports analytics, this talk will focus on data, modeling techniques and recent advances in golf analytics.  Some connections with methods and models for financial modeling will also be mentioned.

 

Bio

Mark Broadie is the Carson Family Professor of Business at Columbia Business School. Professor Broadie's research addresses issues in quantitative finance and sports analytics and, more generally, methods for decision making under uncertainty.  His quantitative finance research focused on problems in the pricing of derivative securities, risk management, and portfolio optimization. In his golf research, Broadie developed the strokes gained stats that are used by the PGA Tour. He works with a number of PGA Tour pros and writes a monthly column for GOLF magazine. His New York Times bestselling book Every Shot Counts uses data and analytics to measure and improve golf performance and strategy. Broadie worked with Turner Sports to bring the first live golf win probabilities to the network broadcast of the Woods-Mickelson match. He has been a member of the USGA's handicap research team since 2003. He currently teaches courses on business analytics and sports analytics. Professor Broadie received a BS from Cornell University and a PhD from Stanford University.